Porsche: Launch Control at Sydney Airport

This post was written by AME

Sydney Airport’s air traffic has been cut by 97% due to the worldwide coronavirus pandemic. That doesn’t mean that it should be deprived of its customary launches though, right? 

Porsche Cars Australia decided that their new 911 Turbo S was cleared for take off along the iconic piece of tarmac, achieving a staggering 300km/h + clicks with Luke Youlden at the helm. AME worked to distribute and achieve mainstream news coverage of the once in a lifetime event. The result? Prime time coverage from all the major news networks, morning and night.

PR Clips

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